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Optimised primary web presence: how to get there

So far we have seen how important is to set a web presence within the domain of your business's website. I have called this “primary web presence” since it does focus the attention on those aspects around the functionality of your website.

Today we recap the 3 elements that help you to establish the important roots for your web presence.

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WebPlus tutorial: build a facebook fan page using WebPlus

Web designToday I am going to show you how you can design and implement a facebook fan page using WebPlus. It's an easy process that requires only a couple of measures when designing you WebPlus site. The rest is managed through easy to use facebook application to publish and control you page.

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Optimize the SEO of your Blog (Part 2)

Optimize your blogSecond article dedicated to tips and improvements to follow if you wish to boost the SEO of your Website and Blog.

Today we cover subjects like Tag Clouds and how this can mine your SEO ranking. We also talk about highlighting keyword on your blog and build internal links within your website.

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WebPlus tutorial: customisable twitter feed for your website

Twitter feedIn today's tutorial I am going to show you how to embed a fully customisable twitter feed into your website using some simple line of code. This feed will allow you to fully control the functionality as well as the look-and-feel of your feed displayed added to your WebPlus project.

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Optimize the SEO of your Blog (Part 1)

Blog SEO tipsSearch Engine Optimisation is a set of rules and practices that, combined, can help you to optimize the organic SEO  for your website and blog.

This is the first of 3 articles we are going to publish about SEO and Blog and how you can do to improve your ranking.

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Extend you Web Presence reach with RSS feed

Rss feed atWebPresenceRss feed, or, in other words, “Really simple Syndication” or “Rich Site Summary”. Despite the multiple naming interpretations, when we talk about Rss we really mean something simple: the content sharing technology trough which we can access data of published on news websites and blogs.

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WebPlus tutorial: jQuery tab slideout contact form

This plugin allows you to easily add a sliding tab to your WebPlus project. The tab can contain anything. In our case we will include an <iframe> pointing to a web form.

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Facebook vs Google Plus

Today we begin our infographic with a battle and interesting figures that are dominating the social media market. The clash between a ruling giant (facebook) and one on the making (Google+) is definitely captivating.

Some people say Google+ has it all; that it is the perfect mix between Facebook and Twitter. Others are pretty sure that Facebook will never ever loose the hedge built on these years and that Google is doing now too little too late.

And you? What do you think…

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Adoption rate model for Social Networks

Vincenzo Cosenza, an Italian digital strategist, has just finished his latest research on Social Networks Adoption Lifecycle.

Cosenza has applied the Innovation Adoption curve by Everett Rogers to social networks. The model  shows the stages in the adoption process for a new product by a consumer with the intention to plot their actual state and, hopefully, understand their future trajectories.

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Twitter keyboard shortcuts

Most of Twitter‘s basic functions are easy to execute and well know to each user. Anyone with an account would know how to write a new tweet, send private messages or replies without difficulty. However, there are keyboard shortcuts ‘hidden’ on the background of the twitter page that, although present for a while, are not known to most of the users. Continue reading »