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Web Presence

Optimised primary web presence: how to get there

So far we have seen how important is to set a web presence within the domain of your business's website. I have called this “primary web presence” since it does focus the attention on those aspects around the functionality of your website.

Today we recap the 3 elements that help you to establish the important roots for your web presence.


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Extend you Web Presence reach with RSS feed

Rss feed atWebPresenceRss feed, or, in other words, “Really simple Syndication” or “Rich Site Summary”. Despite the multiple naming interpretations, when we talk about Rss we really mean something simple: the content sharing technology trough which we can access data of published on news websites and blogs.


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Consolidate your web presence with a blog

Today we are going to discuss how important is to differentiate your business from your competitors and how your website could help you out.

How? Through a Blog. Most of us knows what a blog is and how it works. Let's see how running a blog could help you to increase your web presence.


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Improve your web presence starting from your website

What do we mean by Web Presence?

A web presence is what we commonly define as a “trace of our interactions in a digital environment” (over mobile technologies, Internet or any other device linked to the web). This trail is the one providing data about actions performed within this digital cloud. Continue reading »